Target
The expected amount for the configured period and scope.
CIAMA
CIAMA
English
Reporting & profitability
Follow consolidated indicators for your B2B, marketplace and ecommerce activity. Compare channels and targets, then explore sales or margin analysis to understand the detail.
Analysis relies on data actually collected. A featured brand does not guarantee an available analytics connector. Connections depend on scope or require an integration assessment. No official partnership is claimed.
View connections and availabilityA consolidated figure shows the trend. Views by business universe, channel and product segment reveal the contributions. The PIM provides shared references for examining the same activity from several angles.
Consolidated activity across connected universes.
B2B, marketplaces and e-commerce stores.
Brands, categories, tags and products.
The sales and costs behind your results.
Available views support yearly, monthly, weekly or daily analysis depending on scope. The reference period and integrated data remain the basis for any comparison.
Profitability behind sales
Compare revenue excluding tax with available purchase costs, commissions and shipping fees. Then examine margins by channel or catalogue segment to understand what contributes to the result.
A view of covered costs, with order lines available for deeper analysis.
Financial coverage is part of the result: an unknown margin is not a zero margin. Overheads and other company-wide expenses are not implicitly included; their allocation is an extension to scope.
Follow targets and gaps in performance views. Overall business reporting and B2B sales targets help put results in the context of your expected trajectory.
The expected amount for the configured period and scope.
Sales recorded within that same scope.
The difference to examine when deciding where to focus.
Monthly account targets and B2B sales representative targets exist in the product. Systematic targets by channel and for other metrics remain to be finalised around your requirements.
Identify changes
Comparisons reveal increases and decreases in activity. Find the affected products and segments, then examine the change alongside available commercial and logistics information.
Compare revenue, orders and quantities with the reference period.
Find the channels, brands, categories and products contributing to the change.
Review availability, prices and Buy Box signals available in the relevant modules.
Prepare a meeting in Excel or feed another system with CIAMA data. Choose the output suited to your team and integration.
Download available reports, including orders and detailed offer margins. Share results and continue analysing them in your spreadsheet.
Retrieve orders and their lines to feed an ERP, business application or your own reporting. Access and destination-system processing are defined within the integration.
The orders API is available. An API exposing all aggregated statistics, targets and dashboards is an extension to scope; not every screen automatically has an Excel export.
Your deployment scope
The PIM structures products; sales modules supply orders; procurement and logistics enrich available costs. Together we define sources, history and reporting rules so teams work with understandable metrics.
CIAMA is a modular licensed product, available on dedicated hosting managed by Dawap or installed on your servers, including on-premise.
Yes. Connected universes contribute to consolidated reporting and channel analysis. Coverage depends on integrated connections and historical data.
PIM segmentation structures available sales and profitability analyses. It helps identify contributions beyond channel totals.
It reflects covered operating costs: purchasing, commissions and shipping according to available data. Estimates and missing information must be considered. Company overheads are not all included by default.
The product includes monthly account targets and B2B sales targets compared with actual activity. Systematic extension to channels and other metrics remains to be finalised.
Comparisons already help identify changes. Automatic detection with thresholds and notifications is part of the offering under development; rules and notification methods remain to be defined.
Order and margin reports are available in Excel/CSV. The REST API exposes orders and their lines. API access to other metrics and additional exports need to be assessed against your requirements.
CIAMA analyses collected sales and operations. Visitor traffic and advertising attribution remain in their dedicated tools unless a specific integration is scoped.
Let’s start with your channels, targets and available costs to prepare a demonstration relevant to your business.
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