Marketplace catalog coverage

Your catalog has more to offer
than your channels currently show.

Find products listed on some channels but absent from others. CIAMA Listing Gap Matrix makes those differences visible so your team can prepare its next catalog actions.

Present. Active. Available. Three different questions.

A product can have an offer without being active or available. Coverage analysis examines product presence by channel; it is not proof of commercial availability.

From the analysis scope to a product shortlist.
  1. Select

    Define the catalog and marketplaces to examine. Useful analysis starts with correctly associated products and accounts.

  2. Compare

    Review differences in presence between channels. An absence becomes something to investigate, not an instruction to publish everywhere.

  3. Prepare

    Export the matrix to organize work: check data, confirm eligibility and choose the products to offer.

The export supports assortment work. It does not publish products or guarantee their eligibility.

Give assortment decisions a clearer starting point.

Marketplace managers can discuss a concrete product selection with marketing. The question moves beyond what is missing to which products deserve preparation for this channel. Strategy remains with your teams.

  • Compare presence by marketplace
  • Focus on a set of products
  • Export the coverage matrix

Your deployment scope

A view grounded in collected data.

Coverage depends on connected accounts, collection schedules and product associations. A missing product needs investigation before it is considered a sales opportunity or an error.

CIAMA is licensed software deployed on-premise. Connections, enabled features and adaptations are defined for your deployment.

Your questions, answered

Does the matrix measure market share?

No. It compares your catalog presence within the connected scope, not the entire market or all sellers.

Does a gap trigger automatic creation?

No. Coverage analysis and publication are separate steps.

Your next channel may already have its product range.

Review your references, product mappings and marketplace accounts. Use the matrix to choose which gaps to investigate before preparing new listings.

Explore catalogue coverage ↗

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